Defending the Brand: Aggressive Strategies for Protecting Your Brand in the Online Arena
Brian H. Murray
This text provides effective strategies for strengthening a company's intellectual property, brand integrity and online assets against violations by unscrupulous business and other hazards. These include unauthorized brand associations, product privacy and other costly pitfalls.
Kategorije:
Godina:
2003
Izdavač:
AMACOM
Jezik:
english
Strane:
287
ISBN 10:
0814407544
Fajl:
PDF, 4.80 MB
IPFS:
,
english, 2003
Amazon 
Barnes & Noble 
Bookshop.org 
File converter
Više rezultata pretrage
More benefits 
![Hicham & Mohamed Ibnalkadi [Hicham & Ibnalkadi, Mohamed] — Digital Marketing and E-Commerce (The Complete MBA CourseWork Series)](https://s3proxy.cdn-zlib.se/covers200/collections/userbooks/3537f0abb2c054b9cde6d36c8629390f872504fd24790a60c245d1eaabb3c3f9.jpg)
![Dave Chaffey & Fiona Ellis-Chadwick [Chaffey, Dave & Ellis-Chadwick, Fiona] — Digital Mkting REVEL_07, 6e](https://s3proxy.cdn-zlib.se/covers200/collections/userbooks/01dbe8f4def6c105bc86385c4f724ce189a209d2d73cb3e03be05497b975b94e.jpg)
![Leonard Fuld [Fuld Leonard M.] — The Secret Language of Competitive Intelligence the Secret Language of Competitive Intelligence](https://s3proxy.cdn-zlib.se/covers200/collections/userbooks/db087b5f218312b45beaa04d12021f26dde8bd2d4793a9c6bbd9a6824dedc315.jpg)
![Godfrey Parkin [Parkin, Godfrey] — Doing Business Digitally](https://s3proxy.cdn-zlib.se/covers200/collections/userbooks/68f057452fd349d2552de41036d6df0d5d32a012b57fc4389955a7548169d723.jpg)
